CHDT Signs Consumer Products Agreement With Network to Offer Products on TV
Marketwire “Press Releases “
DEERFIELD BEACH, FL — (MARKET WIRE) — 10/28/10 — Capstone Industries, Inc. , a wholly owned subsidiary of CHDT Corporation (OTCBB: CHDO) announced today the signing of a joint venture agreement with Valcom Inc. and their network, My Family TV. Capstone will provide Valcom with a select group of its consumer products to be offered on direct response commercials and/or infomercials with the two parties sharing profits from sales. Valcom will begin producing 60 second and 120 second direct response adds to be broadcast on the My Family TV network which has over 85 network affiliates and reaches over 25 million homes.
Valcom , a diversified, fully integrated, independent entertainment company has begun script writing and shooting is expected at the beginning of November with commercials anticipated to air in mid-November just in time for the Holiday selling season. Products to be offered will consist of the company’s USB products such as the Personal Pocket Safe™, Secret Diary™, and Safe Mouse as well as many of the company’s lighting products. Valcom will handle all production and media placement with fulfillment outsourced to a third party.
” Valcom offers a distribution channel we have yet to tap into and we look forward to consumers getting a better understanding of the unique qualities of many of our products. It is our belief that once consumers see the value and functionality of these unique item features they will react and purchase,” said Reid Goldstein , President of Capstone Industries .
“Upon learning about CHDT at a recent investor conference and their fantastic line of products we were anxious to consummate a distribution agreement as our family oriented Network targets the type of consumer that would be interested in Capstone’s product lines. We are working around the clock to begin advertising in November and look forward to strong Holiday sales,” said Vince Vellardita , CEO of Valcom .